OrlandoSentinel.com Readers Are:


YOUNGER

More than 6 out of 10 are 25-54 (138 index)

EDUCATED 

8 out of 10 attended college (131 index)

AFFLUENT 

45% have HHI > $75K (128 index)

PROFESSIONAL

Nearly 6 out of 10 white collar (152 index)

DIVERSE

More than 1 in 4 are Hispanic (130 index)

ENGAGED

More than 1 in 3 spend 20+ Hours online per week

(142 index)

QUALITY

Nearly half used internet for breaking news in a month.

(119 index)

SOCIAL

8 out of 10  used internet for social networking

(106 index)

Source: Scarborough R1, 2018 (Orlando, DMA).