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Audience Facts

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 Geography

Orlando Sentinel Media Group connects you to the audience you need to reach, click on a county to learn more about the local audience we deliver

Seminole County Integrated Audience

  • Nearly 200,000 Seminole County adults read us in print or online over the course of a week
  • That’s six out of 10 Seminole County adults
  • 41% of our weekly audience is between 35-54 years old
  • The median adult age of our Seminole County readers is 51.2 years old
  • Over one-third of our users have household incomes of $100,000+
  • The median household income of our Seminole County audience is over $71,000
  • Over one-third of our Seminole County readers have graduated from college or more
  • 43% of readers work in White-Collar occupations
  • Over 80% of Seminole County readers are homeowners

Orange County Integrated Audience

  • Over 500,000 Orange County adults read us in print or online over the course of a week
  • In just 7 days, we tell your story to over 60% of Orange County adults
  • 48% of our weekly audience is between 18 – 44 years old
  • The median adult age of our Orange County readers is 46.3 years old
  • Four in 10 of our users have household incomes of $75,000+
  • The median household income of our Orange County audience is $53,700
  • Over two-thirds of our weekly readers have attended college
  • Four in 10 Orange County readers have children in their household
  • Our Orange County audience is more likely than the market to own a home

Lake County Integrated Audience

  • In the past 7 days, over 115,000 Lake County adults have read our products in print or online
  • That equals nearly half of adults in Lake County
  • One-quarter of Lake County readers are age 25-49
  • Over half of our readers in Lake County have household incomes of $50,000+
  • 53% of readers in Lake County have attended college
  • 77% of our weekly audience in Lake County are homeowners
  • Seven in 10 have lived in their present residences for 5 or more years

Osceola County Integrated Audience

  • Over the course of a week, more than 116,000 Osceola County adults read us in print or online
  • Over one-third of Osceola County readers are 18-34 years old
  • Nearly half of our weekly audience is 25-54 years old
  • The median adult age of our Osceola County readers is 46.4 years old
  • Over half of our weekly audience in Osceola County has attended college
  • 53% of our readers in Osceola County have children in their household
  • 31% have teens in the household
  • Four in 10 Osceola readers have lived in their residence less than 5 years
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